This scholarship has closed, but you are still welcome to apply for a regular spot in COMPASS. More details below!

COMPASS

A 6-month artist development program that helps emerging and professional artists like you to:

Elevate Your Brand, Gain Unshakable Confidence & Build An Artist Identity That’s Magnetic AF,
So Your Fans Can’t Get Enough

Apply Now

“I had about a 20% increase in sales, streams and followers after Compass.”

- Silvina Moreno - Sony Recording Artist

No BS, the music industry is tough.

You have the big vision, the dream of your music having a profound impact.

You may have already found some success or released a few albums…

…but you don’t know how to sustain that or keep on growing.

I mean, you have the pleasure of being one of the lucky few who *actually* get to ENJOY their work.

But let’s be real. Building and sustaining a high-level music career is overwhelming.

Not only do you have to work harder than ever to get your break and feel like you’ve “made it”... everyone has opinions about what’s best for you.

Labels are looking for that one single they can profit off and, if it doesn’t work out, they have a pool of eager artists to choose from.

It’s never been more important to have a unique brand.

Defining your brand isn’t just a “nice to have.”

It’s ESSENTIAL to elevate your success as an artist.

If you know who you are and can clearly define and articulate it, it helps your managers, agents, creative director, video directors, and everyone you work with to create and market your art.

In fact, most industry leaders actively look for this or it’s a big red flag 🚩

If you don’t know what you represent, how will they?

But more than that, it has a tangible ripple effect on your creative output and the response to your work because everything is so aligned, your people see into your soul and experience your true magic.

Start The Ripple Effect

Your brand is what helps you stand out, market yourself, and show up with the kind of confidence that’s MAGNETIC to your fans.

Happy fans =

happy management + happy label + happy YOU.

The problem? No one is going to find your secret sauce for you. And they shouldn’t…

Unless you have complete clarity over who you are, what you want to say, your sound, and what you stand for as an artist, everyone else will *try* to steer you in the direction they think is best for you…

…and you’ll be squeezed into a box you were never meant to fit in!

So you try and churn out more of what’s being demanded of you but it’s so out of alignment, it feels HARD.

It’s a recipe for burnout and building a career you hate because you're constantly pretending to be something you’re not.

That doesn’t sound like fun to me! (Trust me, I’ve been there). And I’ll bet that’s not why you started in this business.

If you’ve ever:

❌ recorded a track or created a video that hasn’t felt like you.

❌ felt stuck on your next steps and unsure how to communicate your vision to your team.

❌ felt intimidated by the idea of growing and sustaining a high-level music career but it’s what you want more than ANYTHING.

❌ felt your music is good but your real self doesn’t come through on social media or in your art. Or you’ve been unsure what parts of yourself to even reveal.

❌ felt (or been told) you’re too quirky, too dorky, too old, too young, too weird, too normal, too anything, or that you don't fit in the box..

You’re in exactly the right place.

I’ve been where you are and I’ve coached 1,000s of artists through this process to career-changing clarity…

Hey, I’m Wendy Parr -

World-renowned vocal coach, award-winning songwriter, and the secret weapon behind some of your favorite artists.

I started as a singer when I was 8 and, since then, well… let’s just say I’ve seen the good, the bad, and the ugly in this industry.

When I was 15, I was an R&B singer- the only white person in an all-black musical - Motown didn’t know what to do with a 15-year-old who sang like me…

A label A&R told me I should be more like Alannis Morrisette when her sound was the shiny new trend. I had a strong voice and was told, learned, and thought I had to sing a certain way for my voice to be “Good."

Not only did I get told to sing a certain way but I experienced all of the awful things that so many artists still go through today - being told not to be me, not to be so openly queer, and not to look the way that I did.

My heart, soul, and connection to my art were slowly fading, getting locked up deep inside me. I was disconnected, lost about who I was, and wrestling with thoughts of who I was told I should and shouldn’t be.

I started to hate singing and music, the things I loved most.

I slowly found my way out of that painful, frustrating place. I worked hard to find ME, my voice, what I had to say and how I wanted to say it, and to remind myself what I love about music.

I sang LOW, I used falsetto, I sang music that wasn’t my genre… This experience shaped the person and coach I am. It became the cornerstone of the process I use to empower the artists I work with - to help you find the real you.

In my 30+ years coaching top music artists like Melanie Martinez, Regina Spektor, Sara Bareilles, Marc Bassy, and taking A Great Big World from their very 1st vocal session to a GRAMMY, I recognized that the various industry pressures on artistic expression were impacting some of my clients' ability to fully blossom.

I’ve spent years perfecting an ongoing learning experience and space where creators can connect freely, communicate honestly, transform openly, and network without pretense with their peers in a welcoming environment.

That’s exactly what you get inside COMPASS.

COMPASS was created to help you uncover and rediscover your vision with conviction, and provide the tools to communicate that with certainty.

The business of music can make you forget who you are and why you do this.

My goal for you in COMPASS is to reconnect to it and build the roadmap you can rely on through all the stages of your career.

Leave your inhibitions at the door and walk away with unshakable confidence in who you are as an artist, what you stand for, and how you want your brand to impact the world, so your team, fans and YOU have total clarity.

I want to see you as a happy, fulfilled, and empowered version of yourself.

The YOU that’s ready to take charge and go after your wildest dreams.

Start Creating Your Roadmap

“COMPASS equipped me to clearly communicate my vision to my new management team which helped every piece of work represent me authentically. My music speaks more true to who I am and what I believe in than ever before.”

Alec Chambers, Top 50 US TikTok Artist

Introducing…

The program that’ll take you from second-guessing your next move,
to the most confident, ELECTRIC version of you - the version your fans can’t get enough of.

A 6-month artist development program that helps
emerging and professional artists like you to craft a
magnetic, authentic brand with the power to
blow up your music career.

Inside COMPASS, you’ll find everything you need to successfully craft an artist identity that…

✅ Gives you unshakable confidence to embrace ALL of you - even the bits you worry are “too much” or “too weird”

✅ Helps you build a deeper connection with your audience as they get to know you and your story, turning your fans into Chappell-level superfans

✅ Has you showing up for meetings with 100% clarity on who you are, how you sound, and what version of you the world gets to see - you can direct your team with total confidence and creative meetings run smoothly because you know exactly what you want with no hesitation

Here’s everything you get access to when you enroll in COMPASS.

6-Month Access to COMPASS Artist Development Course ($1,000 Value)

Video lessons packed with training, guidance, and exercises to help you dissect who you are, your values, what’s holding you back, and every piece of your artistry, so you can get complete clarity and rebuild it into a cohesive and authentic brand.

6-Month Access to our Private Discord Community ($600 Value)

You’ll connect with the other artists throughout the program to explore identity, visuals, purpose, design, and your unique sound. Use this space to ask questions, share artist resources and services, and share your wins and struggles with the support of the COMPASS community.

6x Group Coaching Sessions with Wendy ($4,000 Value)

Every month, you’ll spend 3+ hours with Wendy diving into the various aspects of your career with consistent communication and feedback for the entirety of the program via the online platform.

Weekly Live Discord Calls with Wendy ($1,000 Value)

Get all your questions answered and work through any challenges with Wendy’s support. This is your chance to get her eyes and brain on your music, design, purpose, or visuals.

Monthly Meets with Industry Mentors ($3,500 Value)

Get hot seat coaching, ask all your burning questions, share your material and get direct feedback on your songs, brand and visuals from industry mentors.

A&R, Managers, Creative Directors, and Publishers will share their expertise and guide you as you work on aspects of your projects. Previous mentors have included Peter Lloyd, Heather Vassar, Chris Martignago, and FOCUS… who sometimes make a return appearance. Mentors are selected based on their availability but all are chosen based on their industry knowledge and expertise.

A Module-by-module Workbook ($300 Value)

Packed full of exercises and challenges, this workbook accompanies the video lessons and it’ll become your blueprint for your artist identity as you move forward in your career.

BONUS!

3 months’ access to The Artist’s Circle ($300 Value)

A curated community of multi-disciplinary creatives, where professional artists connect and network with their peers. Collaborate, build connections, and find your next team members. Your access begins once you complete COMPASS.

Special Rate Pricing for 1:1 Coaching + more ($1000 Value)

Get personalized, individual support to reach your goals through 1:1 coaching with Wendy. This can include vocal training, vocal producing, songwriting, rehearsals, on tour coaching, and more. COMPASS artists receive special, discounted pricing for 1:1 coaching.

Exclusive Event Invites + Industry Discounts ($500 Value)

COMPASS artists receive first access to COMPASS events with discounted pricing not available to the public. These can include a wide variety of events from music preview shows to breath work coaching to improve your vocals. You’ll also have access to the Parr Method brand partners discounts (these are rotating and based on what our partners are currently offering).

COMPASS is unlike anything you’ve ever seen before.

The amount of guidance and support, plus small group sessions with industry mentors, is second to none.

The total value of everything inside is $11,900

Your Investment

Option 1

Pay In Full

$3,500

Apply Now

Option 2

Payment Plans

Payment plans may be available after your application is accepted, subject to Klarna or Afterpay T&Cs.

Apply Now

Applications for this round close at 11:59pm PST on Wednesday, October 23rd.

Once you submit your application, please expect to hear back from us within 72 hours.

If you’re accepted you’ll have 48 hours to secure your spot with payment.

Here’s what getting intentional about your artist identity can do for you…

Compass is a definite 5! It truly helped me understand my vision as an artist and opened my mind to possibilities that are now coming to fruition. I am honored to have been able to even been able to speak to some of the representatives and label reps that I had access to through compass, and get questions answered from the source themselves.

AUTUMN PAIGE, Deal signed right out of COMPASS
Compass threw me into a whirlwind of self-discovery. I gained respect for my authentic preferences & learned how to weave them into my brand. I recommend compass to anyone who wants to shake off layers of others opinions/expectations

Qveen Herby
COMPASS enabled me to get absolute clarity on what I wanted as an artist, and I was so prepared for my meeting with my new management team. I was making decisions which were not fitting with my personality, it wasn't me. The tools I learned in COMPASS, gave me the power to move my career in a direction that is aligned with me.

Alec Chambers - TOP 50 US TikTok Artists, Singer-Songwriter, Multi-Instrumentalist

“But Wendy, don’t I need to focus on making music, creating content, and building a fan base?”

All of that is useful, sure. But a lot of people tell you to do that stuff before you’re ready and have you spend a fortune on ads to grow your audience.

The problem with that is, you need to know what you’re marketing to make that ad spend count. Having solid, magnetic branding, music, and visuals makes it so much easier to make every cent go further…

And without total clarity on that, you’ll not only be wasting time and money, but you’ll wind up creating art you’re not 100% proud to share because it doesn’t feel like you.

I’ve seen people make a music video or album artwork they don’t want to put out, pay for a photo shoot and scrap 99% of the photos, or spend money on merch that just doesn’t sell because their vision isn’t clear or being executed accurately.

If it’s not saying what you want it to say, you need to work on the brand-clarifying concepts I teach in COMPASS first.

Fan growth becomes exponential when your music and brand are authentic AF.

You can try to figure this out on your own but in my experience, it can take people 7-10 years before they have total clarity…

…in COMPASS we shortcut that process to 6 months

The benefits of this won’t just help you with your next EP, album or tour.

They’ll keep giving back throughout your career.

You’ll see it in the album that took off and the endless compliments from fans.

You’ll see it in the way people mimic your style at your shows or sing back every word of your latest single.

Get The Benefits

Compass helped me close the gap between the music I admire + the music I make.I had about a 20% increase in sales and streams and followers after Compass. Wendy not only is my vocal coach, she has guided me through my career goals and projects.

Silvina Moreno - Sony Recording Artist
COMPASS helped me see how everything is connected. The key to finding your true voice and art is understanding yourself deeply. You need to explore within to discover the world and sound that reflect your authentic truth.

Emeline
I had a ton of time to reflect on the first session and why I'm doing this. I understand why I've lost my authentic voice. It's been illuminating to say the least. I'm glad I'm here. I feel differently in that before, I could tell I probably needed a step back and deep dive like this, but I didn't HOW BADLY I needed it.

Jeremy Facknitz

COMPASS is the perfect program for you if:

✅ you’re a motivated and talented professional or emerging artist who’s willing to go all in on the process

✅ you’re highly committed and ready to make changes within yourself, and to make the financial investment

✅ you’re serious about connecting to your weird, authentic self in service to finding clarity for your art and brand

✅ you’re able to spend 3-4 hours a week doing this work so that it can serve you for the rest of your career

✅ you’re an influencer who’s seen some success with your music and you’re ready to identify your sound

✅ you’re an artist going through a transition and you want support to identify your new vision and the brand to back it up

It’s probably not for you if:

❌ You’re looking for a magic button or a way for AI to do this work for you. It can help you but you need to do the inner work first! If you don’t want to make the time, it’s not for you.

❌ You’re not prepared to be vulnerable and open up to find the insights you need to gain clarity. This process requires some soul-searching and getting to know yourself on a deeper level.

❌ You’re already 100% confident in your art and everything you put out there and can communicate your brand easily to your team. OR you’re brand new to the industry.

Join Other Professional Artists Inside of COMPASS

✺ “What kind of people are inside COMPASS?” ✺

and all your most pressing questions answered

Let’s get into it…

I get that joining a program like this can feel intimidating but every time we run this program it’s been full of ambitious, supportive, creative, and passionate artists who want to see each other succeed.
That’s why we have an application process.
I encourage you to apply no matter what because we respect If COMPASS isn't' the right fit, we work to find you a better fit.
We curate a group of artists who will respect one another, admire one another, and who are dedicated to their craft and career.
Nobody is too big for this program. If the messaging on this page resonates, I’m confident you’ll get something out of it and walk away with some incredible new industry peers as well.
Still not convinced about joining a group? 1:1 coaching following the exact process I cover in COMPASS is also available.
Not at all. A lot of the work inside the program requires introspection, which is easier if you’re not putting pressure on yourself to create constantly. However, most people inside COMPASS find that as they work through the process, inspiration strikes.

Many new albums, singles, and videos were born directly from artists as they went through COMPASS and refined their brand, identity, and vision.
You’ll get access to hot seat coaching and weekly online meetings in Discord, where Wendy will help you solve your own personal challenges. There’s a lot of overlap in the questions and support people need so hot seats are hosted as a group so everyone can learn from each other.
You get a ton of personal support and Wendy will be with you at every step to answer your questions, celebrate your breakthroughs, and give you a gentle butt-kicking if you need it.

If you decide you want even more time with Wendy you'll have access to purchase 1:1 coaching at a discounted rate.
The mentors in COMPASS are INCREDIBLE. Every round, I bring in producers, A&R, senior teams from record labels and publishers, and anyone who can help you develop your artist identity.

Previous mentors have included Peter Lloyd, Heather Vassar, Chris Martignago, and FOCUS… who sometimes make a return appearance.

Mentors are selected based on their availability so it changes every season, but all are chosen based on their industry knowledge and expertise.
I understand that COMPASS is a significant investment in yourself and your art so I want to make it as accessible as possible for emerging and professional artists.
We provide the option to use Afterpay or Klarna at the checkout to spread your payments. You’ll be able to apply for this after your application is accepted.
All payment plans are subject to Klarna or Afterpay T&Cs.

Live calls are hosted twice a month on Wednesdays at 10am PST. If you can’t make it live, don’t worry. The replays will be available within 72 hours and you can submit questions in advance.
We have artists joining from all over the world and we do everything we can to make sure everyone has access to the support they need, no matter what timezone they’re in.
You also get messaging access to the community and Wendy, so even if you can’t make any live calls, you still have endless support at your fingertips.
No. There is a module where we work on defining your overall sound and finding your secret sauce but we don’t focus on voice specifically.
If you’re interested in voice coaching, check out my other services here.
This is a deep dive guided small group experience that will guide you from feeling uncertain about the future of your artistic vision to being fully in tune with yourself and able to communicate and direct your team to execute it, so every piece of art represents you.
You’re essentially creating wells of inspiration to pull from that you can use every time you want to create something new.
There’s a workbook you’ll follow with introspective exercises and work to uncover your brand and you’ll walk away with the ability to communicate that to labels, stylists, video directors - your team - using the language of the industry.
Let’s be clear though….
The benefits of this won’t just help you with your next EP, album or tour.
They’ll keep giving back throughout your career. You’ll see it in the album that took off and the endless compliments from fans. You’ll see it in the way people mimic your style at your shows or sing back every word of your latest single.
This isn’t just a course that gives you a few techniques and then sends you into the wild. You get complete support through this process and resources or processes you can use again and again for your next project, evolving your brand as you grow.
I like to think of everyone who joins COMPASS as a caterpillar. My goal for you is to leave this program a butterfly.
Once you submit your application, please expect to hear back from us within 72 hours. If you’re accepted, you’ll have 24 hours to secure your spot with payment.
The process I follow inside COMPASS is based on 30+ years of coaching artists and the common problems I see people come up against, time and again. It’s unlike any program out there with the process I follow and the high-touch support you receive.
Over 100 students have been through COMPASS and, every time, we’ve refined the process so you can leave feeling 100% confident in your art, brand, and identity.
Countless people have launched the albums and singles they’ve been most excited about following COMPASS. People have walked away from COMPASS with deals signed right out of the gate. They’ve seen their streams, sales, and downloads increase. And artists have walked away with the ability to communicate effectively with their team, so everything they put out there feels like an authentic extension of who they are and what they stand for.
If you show up to the calls, ask for feedback, and do the work, it’s impossible not to see a tangible difference.
No, sorry. COMPASS is not a membership but a group program that follows a specific process. My goal is to help you work through the entire process so you can walk away feeling 100% confident in your brand, music, visuals and everything you represent as an artist. That means no skipping steps.
If you want to make sure this is the perfect fit before you join, please send us an email here and we’ll help you figure it out. After reviewing your application, if we don’t feel like COMPASS is perfect for you, we’ll recommend something that is.
Send me a message here and I’ll get back to you ASAP.

In case you need a reminder….

Here’s everything you get access to when you enroll in COMPASS.

6-Month Access to COMPASS Artist Development Course ($1,000 Value)

Video lessons packed with training, guidance, and exercises to help you dissect who you are, your values, what’s holding you back, and every piece of your artistry, so you can get complete clarity and rebuild it into a cohesive and authentic brand.

6-Month Access to our Private Discord Community ($600 Value)

You’ll connect with the other artists throughout the program to explore identity, visuals, purpose, design, and your unique sound. Use this space to ask questions, share artist resources and services, and share your wins and struggles with the support of the COMPASS community.

6x Group Coaching Sessions with Wendy ($4,000 Value)

Every month, you’ll spend 3+ hours with Wendy diving into the various aspects of your career with consistent communication and feedback for the entirety of the program via the online platform.

Weekly Live Discord Calls with Wendy ($1,000 Value)

Get all your questions answered and work through any challenges with Wendy’s support. This is your chance to get her eyes and brain on your music, design, purpose, or visuals.

Monthly Meets with Industry Mentors ($3,500 Value)

Get hot seat coaching, ask all your burning questions, share your material and get direct feedback on your songs, brand and visuals from industry mentors.

A&R, Managers, Creative Directors, and Publishers will share their expertise and guide you as you work on aspects of your projects. Previous mentors have included Peter Lloyd, Heather Vassar, Chris Martignago, and FOCUS… who sometimes make a return appearance. Mentors are selected based on their availability but all are chosen based on their industry knowledge and expertise.

A Module-by-module Workbook ($300 Value)

Packed full of exercises and challenges, this workbook accompanies the video lessons and it’ll become your blueprint for your artist identity as you move forward in your career.

3 months’ access to The Artist’s Circle ($300 Value)

A curated community of multi-disciplinary creatives, where professional artists connect and network with their peers. Collaborate, build connections, and find your next team members. Your access begins once you complete COMPASS.

BONUS!

Special Rate Pricing for 1:1 Coaching + more ($1000 Value)

Get personalized, individual support to reach your goals through 1:1 coaching with Wendy. This can include vocal training, vocal producing, songwriting, rehearsals, on tour coaching, and more. COMPASS artists receive special, discounted pricing for 1:1 coaching.

Exclusive Event Invites + Industry Discounts ($500 Value)

COMPASS artists receive first access to COMPASS events with discounted pricing not available to the public. These can include a wide variety of events from music preview shows to breath work coaching to improve your vocals. You’ll also have access to the Parr Method brand partners discounts (these are rotating and based on what our partners are currently offering).

COMPASS is unlike anything you’ve ever seen before.

The amount of guidance and support, plus small group sessions with industry mentors, is second to none.